The Cosmograph Daytona, introduced in 1963, was initially engineered to meet the demand for reliability and precision of racing drivers. A special edition, was created in 2002 as an allusion to the legendary Daytona Beach speed races, nicknamed Beach possibly because of its playful looks.

This model was available in 4 colors: green, blue, pink and yellow with dials made of turquoise, green chalcedony as well as yellow and pink mother-of-pearl and came with lizard straps matching the dial colour. This edition demonstrated Rolex's ability to display signs of eccentricity, while staying true to its origins.

Established as a genuine icon in the watch-making universe, this legendary chronograph remains a mirror of 20th century design through the simplicity and timelessness of its lines, while continuing to be an unparalleled source of fascination for connoisseurs of fine horology and remains one of the most collectible modern versions of the Daytona.